The Best Cities in Alicante to Live In: Our 2025 Guide
Introduction
Almost perpetual sunshine, fine sandy beaches, delicious gastronomy, and an attractive cost of living... The province of Alicante has it all. But with such diverse landscapes and atmospheres, one question constantly arises: where should you settle down?
Whether you are a family seeking tranquility, a retiree looking for relaxation, a digital nomad, or an investor, each city on the Costa Blanca offers a unique experience. As seasoned experts in this region, we understand this is a significant decision. To help you navigate your options, we have selected the best cities in Alicante for a desirable lifestyle.
Top 7 Cities to Live in Alicante Province
1. Alicante: Urban Vibrancy by the Sea
The provincial capital is an essential choice for those who love having everything within reach. It's a perfect blend of a dynamic city, rich cultural history, and the gentle Mediterranean way of life.
Ideal for: Young professionals, students, digital nomads, and those who don't want to choose between city and beach life.

| ✅ Pros | ⚠️ Cons |
|---|---|
| Excellent connectivity (Airport, High-speed train, Tram). | Less peaceful than villages, especially in summer. |
| Rich cultural and nightlife year-round. | Parking can be a challenge in the city centre. |
| Comprehensive services (Hospitals, Universities, Shops). | Higher property prices in the city centre. |
| Urban Postiguet beach within walking distance. |
2. Jávea (Xàbia): The Jewel of the Costa Blanca
Often cited as one of the coast's most beautiful towns, Jávea captivates with its turquoise coves, charming historic centre, and a cosmopolitan yet family-friendly atmosphere.
Ideal for: Families, discerning retirees, and nature lovers.
- Spectacular coastline (Granadella, Portitxol coves).
- High quality of life and a highly preserved environment.
- Active international community, facilitating integration.
- Property cost higher than the provincial average.
- Car essential for moving between the three main areas (Arenal, Port, Pueblo).
3. Dénia: Gastronomy and Authentic Atmosphere
Capital of its comarca (region), Dénia is a lively port city, crowned by a castle. Recognized as a "Creative City of Gastronomy" by UNESCO, it's a paradise for food lovers.
Ideal for: Food enthusiasts, families, and those seeking a vibrant year-round city.

- Exceptional culinary scene (Michelin-starred restaurants and tapas).
- Dynamic port with ferry connections to the Balearic Islands (Ibiza, Formentera).
- 20 km of beaches (sandy to the north, coves to the south).
- Very busy in summer, especially near the port.
4. Altea: The Bohemian Charm of a White Village
Perched on a hill, Altea is arguably the most picturesque village on the Costa Blanca. With its cobbled streets, whitewashed houses, and iconic blue-domed church, it exudes an artistic and serene atmosphere.
Ideal for: Artists, couples, and those seeking tranquility and beauty.
- A magnificent setting with breathtaking views.
- Artistic atmosphere (galleries, artisans) and peaceful quality of life.
- Steep slopes in the old town ("casco antiguo").
- Mostly pebble beaches.
5. Calpe (Calp): Between Family Beaches and Iconic Nature
It's impossible to miss Calpe with its imposing "Peñón de Ifach," a majestic rock jutting out into the sea. It's a highly popular family destination for its long sandy beaches and calm waters.
Ideal for: Families with children and enthusiasts of water sports and hiking.
- Perfect sandy beaches (La Fossa, Arenal-Bol).
- Peñón de Ifach Natural Park for hiking.
- Excellent value for money in real estate.
- Architecture dominated by tall buildings on the coast.
6. Moraira: Discreet Exclusivity
Smaller and more upscale than its neighbours, Moraira has preserved its fishing village charm while offering high-end services. It's a preferred destination for those seeking tranquility and exclusivity.
Ideal for: Retirees, investors, and those seeking a luxury secondary residence.
- Controlled urban development (no tall buildings).
- Calm, sophisticated, and secure atmosphere.
- Magnificent coves like El Portet.
- Among the highest property budgets in the region.
7. Elche (Elx): The Cultural Oasis
Located slightly inland, Elche offers a different experience. Famous for its Palm Grove, the largest in Europe and a UNESCO World Heritage site, it is a dynamic city with a strong cultural identity.
Ideal for: Those who prefer the authenticity of a Spanish city to a beach resort, while still being close to the sea.
- A unique living environment with its 200,000 palm trees.
- More affordable cost of living and property than on the coast.
- Proximity to Alicante airport and beaches (Arenales del Sol).
- A car is necessary to go to the beach (approx. 20 minutes).

Quick Comparison Table
| City | Lifestyle | Property Budget | Ideal for... |
|---|---|---|---|
| Alicante | Urban & Lively | €€ | Young Professionals, Students |
| Jávea | Family & Nature | €€€€ | Families, Expats |
| Dénia | Authentic & Gourmet | €€€ | Food Lovers, Year-round Living |
| Altea | Bohemian & Peaceful | €€€ | Artists, Couples |
| Calpe | Coastal & Family-friendly | €€ | Families with Children |
| Moraira | Exclusive & Peaceful | €€€€€ | Retirees, Investors |
| Elche | Cultural & Authentic | € | Authenticity Seekers |
Expert Tip: Don't rely solely on photos. The "best" way to choose is to rent accommodation for a few weeks in your 2 or 3 preferred towns, ideally out of season (in winter). That's when you'll truly get a feel for a place's atmosphere.
Conclusion
There is no single "best" city; there is only the one that perfectly matches your life project. Alicante for energy, Altea for poetry, Jávea for balance... each city on the Costa Blanca has its own distinct personality.
The best advice we can give you is to come and explore them for yourself to truly feel their atmosphere. Our team of experts knows the region inside out. Contact us today for a personalized consultation and discover our exclusive properties in these magnificent cities.
Article Summary
- Introduction
- Top 7 Cities to Live in Alicante Province
- 1. Alicante: Urban Vibrancy by the Sea
- 2. Jávea (Xàbia): The Jewel of the Costa Blanca
- 3. Dénia: Gastronomy and Authentic Atmosphere
- 4. Altea: The Bohemian Charm of a White Village
- 5. Calpe (Calp): Between Family Beaches and Iconic Nature
- 6. Moraira: Discreet Exclusivity
- 7. Elche (Elx): The Cultural Oasis
- Quick Comparison Table
- Conclusion
FAQ: Investing in Real Estate on Alicante's Costa Blanca
Investing in real estate on the Costa Blanca represents a unique opportunity for UK/US investors. Understanding the strengths and specificities of the key cities in Alicante province is essential for a successful investment.
| ✅ Alicante's Advantages | ⚠️ Points to Consider |
|---|---|
| Excellent connectivity (Airport, High-speed train, Tram). | Less tranquil than villages, especially in summer. |
| Rich cultural and nightlife scene all year round. | Parking can be a challenge in the city center. |
| Comprehensive services (Hospitals, Universities, Shops). | Higher property prices in the prime city center. |
| Postiguet urban beach accessible on foot. |
- Moraira is smaller and more upscale, having preserved its fishing village charm while offering high-end services. It is ideal for retirees and investors seeking a luxury second home, with controlled urban development (no large buildings), a calm and sophisticated atmosphere, and magnificent coves like El Portet. It embodies discreet exclusivity.
- Elche (Elx), located slightly inland, offers an authentic cultural immersion. Famous for its Palm Grove, the largest in Europe and a UNESCO World Heritage site, it is a dynamic city with a strong identity. It is perfect for those who prefer the authenticity of a Spanish city to a more tourist-oriented resort town, while remaining close to the coast.